For organisers

A smoother day,
start to finish.

RaceLineApp.ai gives your team a live view of the whole circuit and flags trouble before a marshal can see it. Drivers who want coaching get it through every corner; the quick ones get a quiet safety net. Better-driven cars, fewer incidents, a day that runs itself.

What you get

Every car on track,
one screen.

While your drivers are being coached, your team gets a live view of the whole circuit. Every car, its status at a glance, and anything that needs a look routed to the right person on your team.

16093347211205ANGLESEY INTERNATIONAL - ILLUSTRATIVE
Car 05Stationary on trackRace control
Car 47Off-track momentRace control
Car 21Noise watch - meter aheadRace control
Car 33Pattern changed - missing cuesCoach
Car 12Struggling at The HairpinCoach
Car 16On pace, no flagsNominal
How it works with your team

A monitoring layer,
not an enforcement system.

RaceLineApp.ai surfaces information. It never issues a penalty, a flag or a warning to a driver, and it never overrides your briefing or your marshals. Every alert goes to a person on your team, who decides what happens next. You get better information. The judgement stays yours.

On the day

Built around
the way you run.

Driving standards flags

Early warnings for off-track moments, overtakes in braking zones, and a car that leaves the track and does not return to be checked. Surfaced to race control to act on as they see fit, through the marshals and the process you already run. Nothing is decided automatically.

Stopped car on track

If a car stops out on the circuit, race control sees it with its position, so a stationary car on a blind apex is not waiting on a marshal's line of sight.

Change detection

A driver whose pattern shifts mid-session, missing cues they were hitting, is flagged for a check-in. Not a judgement on skill, a prompt to have a word.

Flag communication

When race control calls a yellow or red zone, every coached driver in it hears it instantly, not at the next marshal post they pass.

Noise early warning

See a noise problem coming
before the meter does.

A noise breach can cost you a session, a complaint or a licence conversation. On quiet days, RaceLineApp.ai helps your team see it coming, so you can have a word in the pit lane first. It works whether or not your day runs sound testing.

  1. 1

    Baseline on every car

    RaceLineApp.ai already knows the typical noise level for the car, so it can flag the likely culprits even on a day with no sound testing.

  2. 2

    Sharper if you test

    If your day does run a noise test, log each result against its car and the warning gets more accurate, modified exhausts included.

  3. 3

    Warned before the meter

    On track, your team gets an early warning when a car close to the limit is heading for a sound meter on the throttle.

Built for low-dB event days. It feeds your existing noise process, and your meters stay the official record.

For your drivers

A coach for those who want one,
a safety net for those who don't.

The surest way to reduce incidents is better-driven cars, and that is what the coaching delivers. It meets each driver where they are. The driver building confidence gets clear cues through every corner. The quick one who knows the circuit gets near silence, with the app there only to catch a missed brake marker or a cold-tyre moment. Nobody is nannied, and nobody is left on their own.

Building confidence

More guidance, given earlier, focused on smooth, consistent laps.

Finding pace

Fewer, sharper cues to carry more speed and brake later with confidence.

Chasing tenths

Near silence. Just a safety net for the moment it is needed.

For your coaches

A new way for coaches
to reach drivers and keep earning.

RaceLineApp.ai works with your instructors, not around them. It gives them a live view of their group, a new channel to reach drivers, and a way to keep earning from those relationships long after the chequered flag.

Live view of their group

Coaches see their own drivers on track and get a short list of who would most benefit from a session between runs.

A new channel to drivers

The coach marketplace puts your instructors in front of drivers beyond the few who happen to book them on the day.

Relationships that last

Coaching carries on between track days, so a coach keeps earning from a driver relationship well beyond a single session.

Commercial

Free to run.
A share of every sale.

A new revenue stream from an event you are already running. There is no licence fee. You offer the RaceLineApp.ai Day Pass through your own booking, your drivers get full coaching for the day, and you take a share of every pass sold. The safety and live-view tooling comes with it.

No new system

No new system
to learn.

RaceLineApp.ai sits alongside your booking flow and your marshals. One data link brings in the day's driver list; there is nothing new for your team to run on the day. It supports how you already work, it does not replace it.

Get in touch

Let's talk.

We're speaking to organisers and circuits ahead of public launch. If you'd like to offer RaceLineApp.ai to your drivers, we'd like to hear from you.

Contact the team
Beta Programme - 2027

Drive Silverstone
with us first.

We're already testing on track. Now we test at scale: 50 drivers, one circuit, one day. Your feedback shapes the product before it goes to public launch.

About the beta day

Beta places are limited.

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